1. Whether the trademark can be used during registration
1. For start-up companies Generally speaking, when a product is initially marketed and promoted without a trademark, it will leave an unstandardized and unprofessional impression, and the effectiveness of the marketing promotion will also be greatly reduced. However, the process of registering a trademark is relatively cumbersome, and trademark application takes a long time, which can take up to one year at the earliest.
2. Legal basis: "Trademark Law of the People's Republic of China"
Article 48: The use of trademarks as mentioned in this Law refers to the use of trademarks on goods and product packaging Or use the trademark on containers and commodity transaction documents, or use the trademark in advertising, exhibitions, and other commercial activities to identify the source of the commodity.
Article 49: In the process of using the registered trademark, the trademark registrant may change the registered trademark, the registrant's name, address or other information on his own initiative. If there are any registered matters, the local industrial and commercial administrative department shall order it to make corrections within a time limit; if it fails to make corrections within the time limit, the Trademark Office shall revoke its registered trademark.
2. How to protect the registered trademark during the renewal period
If you apply for renewal during the validity period of a registered trademark, whether it is within the validity period Whether the trademark is approved before expiration, during the extension period or after the extension period, the registered trademark will be continuously valid. The validity period of a renewed registration is calculated from the day after the expiration of the previous validity period. The law continues to protect it. Any illegal use of the registered trademark constitutes infringement. If an application for renewal is made during the extension period, and the original trademark owner requests to deal with the infringement of the registered trademark before the renewal application, the People's Court and the Industrial and Commercial Administration willAdministrative agencies should not accept it. I hope the above content will be helpful to you. If you have other questions, you can click the button below for consultation, or go to the Legal Savior website to consult a professional lawyer.