Are international trademarks protected domestically?

In the absence of corresponding Trademark registration and exclusive rights, they cannot obtain effective protection from our country's laws. In fact, many well-known foreign brands have completed domestic-related trademark registrations before or when they implement plans to enter the Chinese market. This impact undoubtedly reflects the importance of trademarks for market access. Next, the editor of Legal Savior Network has compiled some relevant knowledge for your reference. Let’s take a look at the content.

1. Are international trademarks protected in China

Trademark registration protection has With significant regional characteristics, if registered in a certain country, it can only receive legal recognition and protection within that country.

Although trademarks registered overseas can be used in my country without submitting specific supporting documents, please note that they do not have legal protection in my country.

Therefore, for well-known foreign companies that want to expand the domestic market, it is crucial to register their trademarks in a timely manner and obtain exclusive rights to the trademarks, otherwise they will not be able to obtain comprehensive legal protection.

In fact, many foreign brands have already implemented this principle. They often develop corresponding domestic trademarks before entering the domestic market or even at the beginning of the entry plan. Registration works.

There is nothing wrong with regarding trademarks as a necessary passport to enter the market.

"Trademark Law of the People's Republic of China"

Article 17

When foreigners or foreign enterprises apply for trademark registration in China, they shall do so in accordance with the agreement signed between their country of origin and the People's Republic of China or the international treaty they both participate in, or in accordance with the principle of reciprocity. handle.

Article 18

You can apply for trademark registration or handle other trademark matters by yourself , or you can entrust a legally established trademark agency to handle it. When foreigners or foreign enterprises apply for trademark registration and handle other trademark matters in China, they should entrust a trademark agency established in accordance with the law to handle it.

2. Is being sued for trademark infringement serious?

Trademark infringement is a serious issue involving legal disputes precisely because it highly infringes upon trademark ownership.

Trademark infringement A series of potential consequences are roughly as follows:

First, in terms of civil liability.

If If the alleged infringer fails to successfully avoid such behavior, he will be required to pay the trademark owner the economic losses caused by the infringement, including tangible losses, loss of profits, and reasonable rights protection costs to prove his own rights and interests.

Secondly, criminal liability.

In certain more serious cases, trademark infringement may be Violating relevant criminal law provisions may subject the infringer to criminal penalties, such as paying fines or suffering the pain of prison life.

Again, business reputation is damaged aspects.

Trademark infringement will undoubtedly severely damage the business reputation of the infringer, leading to a sharp drop in consumer trust, which may have long-term consequences for the infringer's business. and have far-reaching adverse effects.

Finally, the administrative penalty part.

In addition to the above-mentioned civil and In addition to criminal penalties, infringers are also likely to be subject to administrative penalties from government authorities, such as paying fines, suspending their business licenses, etc.