What are the main features of trademark registration
1. It is convenient for consumers to recognize the brand and shop.
2. The trademark registrant has the exclusive right to use the trademark and is protected by law.
3. Through trademark registration, you can create a brand and occupy the market first.
4. A trademark is an intangible asset and its value can be evaluated.
5. Trademarks can be transferred and licensed to others for use or pledged to realize their value.
6. Trademark is also a necessary condition for quality inspection, health inspection, bar code, etc.
7. Local industrial and commercial bureaus at all levels supervise the quality of goods and services through the management of trademarks.
Advantages of trademark registration
1. Trademark rights are territorial: the territory of trademark rights Trademark rights refer to the trademark rights granted by a country or region in accordance with its own trademark law or the region's trademark treaty. They are only valid in that country or region and are not binding on other countries or countries outside the region. Although there are international trademark organizations and some regional trademark organizations, these organizations cannot exist apart from the regional nature of trademarks.
2. Avoid inadvertent or passive infringement of other people’s trademark rights abroad, resulting in the payment of huge compensation fees: most countries implement the first-to-file principle to protect the first-to-file registration 's trademark. If an enterprise does not consider issues such as trademark registration and inquiry before exporting, it is very likely that it will not know that it has infringed on the trademark rights of others in the country; once someone else has registered it before, it is likely to cause passive infringement and face cross-border litigation and huge sums of money. Risk of compensation.
3. The trademark registration cycle in most countries is long. Registering foreign-related trademarks in advance is conducive to export protection and the implementation of market strategies:The registration cycle in most countries is relatively long, usually about 2 years. In order to be more conducive to the implementation of the export plan, obtain the right to use the trademark in the exporting country in a timely manner and avoid unnecessary disputes in the future, it is necessary to register the international trademark appropriately in advance, which can lay the foundation for future brand promotion.
4. Establish brand image, enhance corporate brand value, and create an international brand.
The importance of trademarks to businesses and individuals is self-evident. Whether you open a company or store, you need a trademark. A trademark is a mark used by producers and operators of goods to distinguish the goods they produce or operate from other goods. Such marks can be in Chinese, English, graphics or numbers, or a combination of more than one of them. The above is the relevant knowledge about the above issues compiled by Hualu editor for you. This website provides you with professional lawyer consultation. If you have any questions, you are welcome to enter the Legal Savior Network for consultation.
No comments yet. Say something...